Musings

When many companies think of their brand, product, or identity as a whole, they tend to focus on the standard business-oriented aspects of cost and profitability. Occasionally they may have a marketing department who’d question how to sell the item to potential buyers, but while focusing closely on the aforementioned aspects. Many times the outcome of […]

While no one could be blamed for having an acute interest in the cents* of it all, asking how much a website costs is a bit like asking how much a mutual fund costs. Before we can give a good answer, we have to examine the question. * …see what I did there? ( ͡° ͜ʖ ͡°) Have […]

One of the things we all want in business is to be loved. Perhaps that desire stems from another source like… I don’t know… the entire rest of our existence. Wherever it comes from, I think we could agree that being loved is great for any business. So how does one go about “being loved?” A […]

  As a new year unfolds so too does our new brand. From Backflip Film Productions LLC, to Backflip Films, to Backflip, we’ve been on a journey to discover who we are and what we do. We formed in November of 2007 with five filmmakers and a desire to make awesome video. With the technology landscape […]

Another year, infinite possibilities to upgrade. This was the first year we went to NAB instead of watching from the sidelines. John, Julia, and myself flew in Sunday night and out on Thursday night. John and I did the basic exhibit package while Julia went full bore and got a smart pass. It worked out […]

The people over at Magic Lantern are geniuses. They have added much-needed features to a camera that, while it captures a great image, is annoying to shoot with. Now they’ve stepped up their game and enabled the Canon DSLR’s to shoot raw video! Specifically our Canon 5D MarkII can shoot raw!

In May Adobe dropped the bombshell that the Creative Suite method of software grouping was going away in favor of Creative Cloud. Instead of buying a new CS version every other year, you will pay a monthly membership fee for access to the entire Creative Cloud. They believe it to be a better service since […]

After waiting FOREVER, Apple has finally updated it’s Mac Pro line of desktop computers! The design harkens to that of a small trash can but the features do not disappoint: PCI Express-based flash storage Thunderbolt 2 Intel Xeon 5 processors, up to 12 cores Four Channel DDR3 1866MHZ memory Dual GPUs, AMD FirePro, up to […]

It’s that time of year again. No not an Apple announcement (where the heck is the new iPhone by the way), the 2013 NAB Show. This is where the National Association of Broadcasters tell us that the future of broadcasting is technology and methodology that has been around for a year. But seriously the exciting […]

Black Friday can certainly be some good materialistic fun when enjoyed in moderation. I always get a little excited when I see the electronics deals begin to tickle my inbox. Personally, I’ve always got my eye on TVs, internet tv connected devices, and tablets. But this year, there’s a new twist on this celebration of […]